Vayven is a community blog for articles, poems, columns, interviews and just about anything else. But the real jewel upon the crown is Vayven Apparel.

This sustainable fashion project sells second-hand clothes with accessible prices for online purchasing. Their first season of clothes is running out (so hurry!) and in their second season, we´ve been told they will be focusing on selling up-cycled unique clothes and partnering with emerging fashion designers in Mexico. The point of the project is to give back, which it does by donating part of its profits and unsold clothes to Mexican charities, especially those that help and support women and children.

Its purpose is to promote a conscious, social and ecological consumer habit in the clothes we buy and wear.

Consumerism can be a damaging force for the earth and its populations, particularly in the case of fast fashion brands. So from an ecological, economical and social standpoint, this project wants to change apparel appreciation from “new” to “used”, making the experience of buying second hand-clothes from Vayven something cool and meaningfull, becoming part of a sustainable and ethical community.

It all started in 2012, where Jessica Chapman, the co-founder, opened a non-profit thrift shop in Cholula, Puebla. After about a year, the shop closed down but not so the founder’s dreams. One more year of planning and developing led to the existence of Vayven and Vayven Apparel.

The project’s name comes from the flow of a vaivén, a movement that translated into “sway” in English.

It’s based upon the alternative movement this company wanted to establish in the fashion industry, in a “what goes around comes around” kind of way, related to eternal movement, involving written content and a platform to buy second-hand clothes and with the earnings support charitable causes in Mexico.

The second phase of the project: an online platform where women can trade their chicest clothes.

The reason behind it being a non-profit is mainly to generate a “conscious shopping” experience with ethical and sustainable practices, which in the end creates a win-win scenario for all involved.

 

Vayven is currently partnering up with a Mexican non-profit called “Casa Hogar Amor para Compartir”, and are helping them sell head accessories and handmade cards. All the earnings go to Casa Hogar in order to maintain itself and the young women who live there.

 

Jessica invites everyone who is interested in the movement to donate clothes. They’ll happily receive them! Or if you wish to write in Vayven’s blog, fire away!

For more information, visit Vayven’s website here or check out its other partnet selling platform, Kichink.

Keep rolling till you find something you love…